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Google Unveils New Cross Platform Design Language “Material Design”

by  (@sarahintampa)

Google announced a new universal design language, called Material Design, as part of the forthcoming “L” release of Google’s Android mobile operating system. The design is meant to offer a more consistent, universal look-and-feel across mobile, tablets, desktop and “beyond,” the company explains.“We imagined… what if pixels didn’t just have color, but also depth? What if there was a material that could change its texture? This lead us to something we call ‘material design,” says Matias Durate, Director of Android operating system User Experience at Google, during the keynote this morning.

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Maximize Your Creative Energy

BY ANN HOLMSMASHING MAGAZINE

We’ve heard many personal stories this week of how people in our industry have experienced hard times and how they managed to get out of them. We end this week with an article by Ann Holm, a personal development coach and expert in psychology and brain science. Read on to learn how to reduce stress in your everyday life and prevent burnout and other breakdowns in order to stay healthy and unlock your potential. — Ed.

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Understanding The Full Impact Of Web Design On SEO, Branding, And More

BY DREW HENDRICKSFORBES.COM

Are you under the impression that web design should be an isolated part of your marketing efforts? This is a myth that many companies believe, and it could be setting your business back in more ways than one. Web design, while certainly important from an aesthetic point of view, encompasses much more. From SEO and traffic to branding and conversion rates, your site’s web design affects your entire internet presence.

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Forbes – Welcome to the Era of Design

By Adam Swann

All businesses, no matter what they make or sell, should recognize the power and financial value of good design.

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5 Best Practices for Creating Viral Branded Videos

By Chris Schreiber

Chris Schreiber is vice president of marketing at Sharethrough. Chris has managed communications for key social media initiatives at Google and helped drive content strategy for major entertainment brands like Late Night with Conan O’Brien.

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